Writing sales letters

Chances are, you receive dozens of “sales emails” in your inbox each day. You ignore most of them for a myriad of reasons: too long, too spammy, I-don’t-know-this-guy, boring, not relevant to me, hyped-up drivel, and so forth. That should give you an idea of what...

I just posted an article on my other blog. (The one for my consulting business.) It's on the topic of sales letters, and since the majority of readers of this blog are copywriting professionals I thought you'd find it interesting. You can read the article here....