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Click here to subscribe in iTunes; or, listen to the audio version below: Last week I decided to finally hang a picture in my office that I had purchased – dare I say it? – a couple of years ago. It had been leaning next to my desk all that time. I was...
Click here to subscribe in iTunes; or, listen to the audio version below: If you're a successful solo professional or small business owner, you probably have a set of marketing activities that work well for you. Those activities could be some combination of...
During a coaching session with a client yesterday, the topic of special reports came up. As you're probably aware, many business owners use special reports, white papers, audio recordings, and other forms of "free information" to encourage newsletter sign-ups,...